Branded Vignette - Discovery

Hello Happy

We worked with the marketing team at Discovery to conceptualize, design, and animate a co-branded vignette for Hershey’s. The key message of the story was that S’mores aren’t only for campfires, they’re a family-friendly snack to be enjoyed anywhere, anytime. Light on footage, we pitched three animation styles, and the winning concept featured a poppy, 3D icon-led design.

Branded Vignette - Discovery: Hershey’s

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