CLEANER GETS YOU CLOSER Pedigree Dentastix
You Ask
Market a product that makes dogs’ breath smell better.
We Answer
As a dog friendly shop, this project was right up our alley. Casting the perfect canine was a chore but we lucked out with a rockstar border collie named Fenway (go Sox!) as our principal. Round that out with a mixed breed aptly named Scruffy and a French Bulldog called Dexter and you have all the ingredients for a successful day. Shooting with the RED Epic and filtered Illumina prime lenses, we created a dreamy, saturated scene in so each viewer could feel right at home.
Fun Fact
The adorable poodle is our friend and client’s dog, Leo. He was a natural on camera and we couldn’t resist getting this little guy up and under the lights.