Latest Posts

What makes an Accidental Generalist

At its core: Remaining curious Since penning my first blog, I have seen more and more evidence that embracing author... View Article

Casting Call: The Perfect Location

7.18.19, published by Heather Roymans

Written by guest author, Executive Producer Monesha Lever When hunting for a shooting location, there’s a lot that goes into... View Article

Why Travel is the Key to Career Growth

7.12.19, published by Erica Kern

As the ultimate pursuit of curiosity, travel is integral to adaptation, communication, and creativity breakthroughs. Here’s why. There’s no greater... View Article

AlterEgo’s Top 10 Promax 2019 Takeaways

6.20.19, published by Erica Kern

Last week’s Promax Conference in LA brought with it all things NEW. NEW faces. NEW experiences. NEW inspiration. Now that... View Article

5 Top Tips to writing for True Crime

5.21.19, published by Erica Kern

by AlterEgo Associate Creative Director, Erica Kern We are in the midst of a true crime wave. While networks such... View Article

Game of Thrones

5.20.19, published by Heather Roymans

HBO fans were forced to bid farewell to the #1 fantasy drama to have ever existed. I sat down prior... View Article

The rise of the collaborative workspace

5.8.19, published by Heather Roymans

How the temptation to go all in on this shared work space fad could be compromising the long term strength... View Article

Breaking Bad Habits

4.18.19, published by Heather Roymans

How I learned not to make my weaknesses my strength, and the surprising routine that can hold you back. When... View Article

The Accidental Generalist

4.4.19, published by Heather Roymans

Adapt or die. Could creatives and marketing experts alike thrive by refusing to specialize? For years we have been told... View Article